Persimmon or 柿子
(n) A golden-orange fruit from East Asia, with honeyed sweetness and warm, spiced notes. Symbolizes transformation, good fortune, and peace.
the brand
The objects we live with should have a story to tell.
Persim Studio crafts objects that reimagine heritage and the past through a contemporary lens while bringing intention to everyday life. Our pieces are designed to carry memory, celebrate cultural identity, and hold meaning beyond their form.
In a world that favors speed and optimization, Persim honors slowness, ritual, and beautiful objects made with care.
founder story
We are drawn to objects that are not only beautiful to look at but also hold meaning — vintage drinkware, travel keepsakes, family heirlooms, and more. As first-generation Asian Americans, we especially treasure pieces that celebrate heritage and serve as a bridge between the past and present. Reminding us to hold onto the traditions that shaped us even as we enter new life chapters.
Coming from a tech background, we witness through our work how quickly the world is being optimized and life as we know it is changing. Persim Studio is our response — embracing intention over speed, labor over optimization, and objects and experiences over a life lived on the screen.
childhood in nyc, circa 2008